Welcome to The Recruiter U
These videos and blogs show you how to market your recruiting firm.
Posted by Mike
Should you mail out company brochures?

QUESTION:  Hey Mike. When you get a request for company information after a marketing call, what do you send?  – Darren ANSWER: Honestly, nothing. I rarely send anything. When I was new and first got into the business in my mid 20s, I was a 4-year marketing major and designed these wonderful brochures. When I […]

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Posted by Mike
Workflows for Freelancers

QUESTION: My issue is understanding how solo operators have freelancers reach out to potential candidates and do a lot of the grunt research on their company’s behalf?  Do they have company emails and associated branding on LinkedIn?  Are they reaching out as just a random recruiter and then referring the interested candidate? I would love […]

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Posted by Mike
Marketing Your MPC to Companies Who Do Not Work With Agencies

QUESTION: In researching companies for the email recruiting you shared with us, I came across a couple positions that my most placeable candidate (MPC) would be qualified for. At some of the positions at the bottom of the job description it says no agencies please. In the past I would not call in to those […]

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Posted by Mike
Compensation for New Search Associates on Salary

QUESTION: I am bringing on a new search associate on salary versus my prior draw system. Since they are on salary, what do you do for the first quarter, not just pay commissions until cash comes in? – Tom, Denver, CO ANSWER: Very briefly, the role of a search associate is to recruit on his […]

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Posted by Mike
Going Beyond LinkedIn for Research

QUESTION: Quick question regarding outsourcing. I get it when it comes to offloading certain sourcing tasks to contractors via Upwork. I understand getting a list back with names and email addresses. The part I do not understand is how a contractor is expected to supply phone numbers with a candidate name and email addresses when […]

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