Welcome to The Recruiter U
These videos and blogs show you how to market your recruiting firm.
Posted by Mike
MPC Email Marketing Best Practices

QUESTION: You make around 50 marketing calls with an MPC presentation in mind, I would be lucky if I speak with 5 people.  I do not leave a message or leave contact detail with the PAs because I am worried that I would not know who they are if and when they call me back.  […]

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Posted by Mike
How to Find Candidates in Short Supply Markets

QUESTION: The biggest challenge we face with our company is finding doctors as candidates.  I run a medical recruitment business, and we are in the very low candidate short market.  We have lots of clients paying us good fees to find doctors, however, this is getting more and more difficult as time goes on.  Do […]

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Posted by Mike
Can Speaking with an Accent Impact Your Business?

QUESTION:  I am not an English native speaker and I always wonder if my accent might be something that could make me sound less professional, hence less prone to be considered when I talk to a potential client, hiring managers, or human resources.  Your opinion would be highly appreciated. – Giselle ANSWER: Actually I have […]

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Posted by Mike
Should You Widen or Narrow Focus Within a Niche?

QUESTION: I work in the fashion and sportswear industry.  I have been concentrating mainly on the wholesale side of the business vertically.  I am thinking of rebranding.  Should I go wide or retail, wholesale, e-commerce, or narrow focusing mainly on e-commerce which is growing in the UK and Europe. – Vic, UK ANSWER: This is […]

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Posted by Mike
How to Get Great Job Orders

Question: Mike, I cannot seem to get great job orders.  I am working on a lot of 20% placement fees and a lot with Human Resources.  – Jerry Answer: With really good clients HR is going to be integral.  But on the fee side, generally my experience with recruiters in an economy like we are […]

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