Welcome to The Recruiter U
These videos and blogs show you how to market your recruiting firm.
Posted by Mike
Why Content Marketing is Great for Ongoing Client Communication

QUESTION:  My question is about developing ongoing communication with potential clients. I have heard some other things you have done about regular email. Can you share some details? – Doug ANSWER: In our last blog post, I spoke extensively about regular email. Go here to check it out. Another form of email communication is through […]

Read Article    no comments
Posted by Mike
Timing of Contact in New Client Development

QUESTION: My question is regarding new client development. I have heard through several trainers to have a list of 1500 plus or minus clients prospects and they should be called or emailed quarterly. I typically will leave a message and then try calling the same prospect again in about a week. What are your thoughts […]

Read Article    no comments
Posted by Mike
Client Gift Suggestions

QUESTION: Any ideas for client gifts? I normally go down the route of expensive wines or spirits, but I am interested in doing something different this year, but just not sure what.  – Caroline, Sydney, Australia  ANSWER: Sending thoughtful gifts, especially at times outside of the typical holiday season, is a great client retention tool. […]

Read Article    no comments
Posted by Mike
The Best Way to Approach Prospective Candidates

QUESTION: It still remains apparent that using an MPC (most placeable candidate) for marketing and/or business development calls still tends to generate better dialog and certainly return voicemails. The challenge sometimes is you do not feel like you have a strong enough MPC. So my question is how would you go about approaching prospective candidates […]

Read Article    no comments
Posted by Mike
What to Do When You Market a Candidate and the Client Guesses Their Name

QUESTION: How, in pitching a candidate to a respective client, do you answer when the client guesses a candidate’s name before you have a signed contract?  – Kristen ANSWER: Great question! One, that tells me you gave way too much detail and you probably mentioned where they worked. So going forward, it is probably a […]

Read Article    no comments
ReviewsOpen Reviews