Welcome to The Recruiter U
These videos and blogs show you how to market your recruiting firm.
Posted by Mike
Should You Discount Multiple Exclusives?

QUESTION: If you were in multiple exclusive openings with a current client and they want a discount, how should you respond without losing your exclusives? – Steven ANSWER: Great question.  There are two kinds of scenarios.  One scenario is they are giving your ten openings for one type of position.  For example, you get ten […]

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Posted by Mike
Best Options for Research

QUESTION: I just bought a membership to ZoomInfo.  What other sources should I use getting phone numbers and contacts of companies? ANSWER: Hoover’s is outstanding, but it is not inexpensive.  Hoover is not as good for small companies, probably less than $100 million, but it is outstanding for companies greater than $100 million.  Again, it […]

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Posted by Mike
General Marketing Calls Versus MPC

QUESTION: MPC marketing calls versus general marketing calls that explain what your firm specializes in.  Which one is better?  I have been using MPCs.  – Eric ANSWER: MPCs by light years.  In 12 of my 15 years recruiting (for 3 years I was on and off a desk), I made a sum total of zero […]

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Posted by Mike
Metrics for New Recruiting Account Executives

QUESTION: Mike, what activity recommendations would you have for a new account executive who has no previous recruiting experience and then contrasting that with one that comes with recruiting experience, but in both cases would have to build their database pipeline.  This would be based on their first 13 weeks.  Looking for suggestions on both […]

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Posted by Mike
What to Do When You Are Referred to Human Resources

QUESTION: Sometimes when making marketing presentations, the VP of HR will refer me to a junior HR professional.  Typically the junior HR professional, with no budget authority, is their main recruiting point of contact and has firsthand knowledge of what is actually happening in their recruiting function.  Is it okay to work at this level […]

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