Tracking Metrics for Email Conversations
QUESTION: We get a lot of emails, LinkedIn, etc. versus phone calls. What metrics are important to track to give that? - Brian ANSWER: I track response rates. If I send out 100 MPC emails, my clients are typically getting a 20% to 40% response rate. By response, I...
How to Fake It Until You Make it in a New Niche
QUESTION: I have a call with a potential client tomorrow and was told he expects me to have a network of candidates in their niche. Honestly, I am trying to break into this niche so I do not have many contacts yet. How do I fake until I make it? What good word tracks...
2019 Trends in Recruiting
QUESTION: What do you think the 3 new trends of recruiting in 2019 that are impacting our business? - Lisa, FL ANSWER: The ongoing trends are not anything specific. The main trends you are going to see are a continuing trend, because of market demographics meaning...
What to Do When Your Contact Goes Dark Before Signing the Agreement
QUESTION: I used an MPC to generate a new account and the Director of HR spoke to me and decided to introduce me to another HR person who handles a specific plant for this company. I developed a great relationship with this new HR person. We talked about the fee which...
How to Find New Clients
QUESTION: One of the major things that is holding me back is finding clients. - Roger ANSWER: When I hear someone has trouble finding and attracting clients I am guessing they are talking to almost nobody. We have measured this in a bunch of different desk...
What to Do When Your Candidate was also Referred by a Client’s Colleague
QUESTION: I have a new client, a very small IT firm, who made an offer to one of my candidates and the candidate declined. I trust the client as I have met him and have had numerous discussions with him over the past 5 months. I found a backup candidate and sent over...