Absorbing Market Share: How to Dominate Your Desk Now

Despite the slowdown, those who are absorbing market share are the ones winning right now. Many people ask me, "What are you seeing in the marketplace?" Absorbing Market Share Starts with Stronger Marketing Efforts Over the last couple of months, I have been...

Plant Your Tree: How to Unlock Recruiting Success Now!

QUESTION: Mike, we are more than halfway through the year, and I am nowhere near my goal. I am incredibly undisciplined and if I had to confess, unfocused. I have a goal of $300,000 for the year and am sitting at about $75,000. How do I fix that and unlock recruiting...

How to Charge More in a Client-Friendly Way

QUESTION: How can I raise fees with my existing clients? I settled for 20% with some of them a few years ago. Now, I have proven myself to them, and I know they are paying higher fees to others. https://youtu.be/SdkNd0lrRFk Starting the Conversation About Raising...

The RecruiterU Has Merged!

As of August 1, 2024 TRU has merged with Next Level Exchange, Dimensional Search, Sanford Rose Associates, and all Starfish Partners enterprises to transform recruitment training, coaching, and consulting.

How and When to Follow Up on Marketing Emails

QUESTION: After sending out bulk marketing email, what is the suggested timeframe for a first followup call and what simple verbiage would you use? - Lance ANSWER: So I am assuming you are saying you sent out one, let us say on Monday, for those you did not hear back...

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MPC Email Marketing Best Practices

QUESTION: You make around 50 marketing calls with an MPC presentation in mind, I would be lucky if I speak with 5 people.  I do not leave a message or leave contact detail with the PAs because I am worried that I would not know who they are if and when they call me...

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How to Find Candidates in Short Supply Markets

QUESTION: The biggest challenge we face with our company is finding doctors as candidates.  I run a medical recruitment business, and we are in the very low candidate short market.  We have lots of clients paying us good fees to find doctors, however, this is getting...

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Can Speaking with an Accent Impact Your Business?

QUESTION:  I am not an English native speaker and I always wonder if my accent might be something that could make me sound less professional, hence less prone to be considered when I talk to a potential client, hiring managers, or human resources.  Your opinion would...

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Should You Widen or Narrow Focus Within a Niche?

QUESTION: I work in the fashion and sportswear industry.  I have been concentrating mainly on the wholesale side of the business vertically.  I am thinking of rebranding.  Should I go wide or retail, wholesale, e-commerce, or narrow focusing mainly on e-commerce which...

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