How to Attract New Clients to Your Recruiting Firm – Part 1
QUESTION: I am successful in obtaining retainers and am working on good terms with existing clients. What I need to do more of is generate introductory meetings with new potential clients. I have had some success with a broad email marketing approach, but wondered...
Why Solo Recruiters Need A Website
QUESTION: I do not have a website. The reason is I do not have many clients or job postings to put on it. How important is it to have a website for a solo? Vic, UK ANSWER: I would say it is very important to have a website. Even when we were in the millions as a...
Should You Provide a Discount for Two People Hired Off the Same Search?
QUESTION: Mike, my question is about new client retained search. I recently filled the role and then they hired a second candidate from the group of finalists. They want a discount since they hired two candidates from one search. They pay timely and it was an easy...
Is There an Industry Standard for Recruitment Fee?
QUESTION: I have two questions. First, we are also looking to expand, but our geographic market feels small. In your opinion, how many clients or market opportunities is a good ratio? Second, My recruiters claim that 20% is the very top of what our clients are...
How to Perform a Great Diagnostic to “Sell” More Retained Searches
QUESTION: Mike, I have been trying to get into a retained search with my existing clients who I have had a lot of success with for the past 3 years. One of the things they are looking for is a team of recruiters, but I am only a solo recruiter as they all know. Any...
How and When to Follow Up on Marketing Emails
QUESTION: After sending out bulk marketing email, what is the suggested timeframe for a first followup call and what simple verbiage would you use? - Lance ANSWER: So I am assuming you are saying you sent out one, let us say on Monday, for those you did not hear back...