How to Manage Your Time for Marketing
QUESTION: Hey Mike. I am working to implement several concepts presented during the 2017 Recruiting Firm Owner Summit. One is the business development process that Greg Doersching outlined. I am trying to reach a balance in time invested in my daily and weekly...
Effective Email Subject Lines
QUESTION: I took away a great call and email script content from one of the sessions from the 2017 Recruiting Firm Owner Summit. When contacting a potential candidate with whom you do not have an existing relationship via email, what intriguing or effective subject...
How to Avoid a Credit on a Replacement
QUESTION: I have a client that will consistently make multiple placements who had a concern with a candidate we placed and asked that we send our guarantee for this one person. We send them the guarantee on a one-time basis without increasing their fee. So the...
Financial Implications of Open Positions
QUESTION: I am not getting the costs of open position, the financial analysis. I could use further discussion on the technique on the costs of an open position. - Jim, Texas ANSWER: The Cliff Notes version of this answer is if your client says that they do not know...
Learning from Past Declines in Your Practice
QUESTION: Mike, I had a killer start in 2017, the best three months of my career January through March. Then it began to decline. Now as I look over the last few months I have had a few deals blow up. My activity is down, and I am working on job orders that I should...
How to Delegate Detailed Tasks to a VA
QUESTION: When I present a candidate to a client, my cover letter is always quite detailed and a few paragraphs long, creating a cohesive story about their experience, goals, personality, reason for leaving their current role, etc. Writing a cover letter is the only...