Can Speaking with an Accent Impact Your Business?

QUESTION:  I am not an English native speaker and I always wonder if my accent might be something that could make me sound less professional, hence less prone to be considered when I talk to a potential client, hiring managers, or human resources.  Your opinion would...

Should You Widen or Narrow Focus Within a Niche?

QUESTION: I work in the fashion and sportswear industry.  I have been concentrating mainly on the wholesale side of the business vertically.  I am thinking of rebranding.  Should I go wide or retail, wholesale, e-commerce, or narrow focusing mainly on e-commerce which...

How to Get Great Job Orders

Question: Mike, I cannot seem to get great job orders.  I am working on a lot of 20% placement fees and a lot with Human Resources.  – Jerry Answer: With really good clients HR is going to be integral.  But on the fee side, generally my experience with...

How to Maintain Momentum

Question: What is your best advice for keeping momentum going?  – Lisa, New York Answer: Nothing like a nice tight, specific question.  Without knowing your specific situation, I will give you a couple scenarios. Here is where I see momentum break down. You are...

How to Follow Up with Your Content Marketing Audience

Question: I just completed a 3-part blog series emailed and recruiting strategies from search one to close and confirmed through Constant Contact that a number of directors and VPs opened the entire series.  I have them receiving all blogs from my new series started...