From Herbert, in Toronto, a fantastic client, how can I cultivate a positive and productive company culture? 

I get people really aligned with selfishly what they want for themselves. You have access to this in the learning library as an Ignite client. I would have everybody do the vision exercises under Clarity of Vision. The training walks you through creating a positive vision for yourself. And then there’s another module, goal setting with metrics.

Everyone’s goals are going to be different. Still, everyone aspires to be better than they currently are for themselves. That energy of all of us getting comfortable being uncomfortable and moving forward feeds off each other. Then I would challenge your employees. 

First, you will notice common deficiencies from a knowledge standpoint that they need to fill to get from point A to point B. We ran training meetings two to three days a week at 8:30 in the morning. I did it in a physical office and we would watch things in the conference room together. If you have a virtual office, you can easily do this over Zoom.

Let’s say we were having some challenges with candidates. I could run a two or three-day training on approaching the candidate through the offer process. I could break that down to a couple of weeks with multiple discussions. And, you’re giving the more tenured people in your company teaching opportunities to talk about situations they’ve been in when they had to solve a similar problem. 

Second, I recommend running contests. There are all kinds of competitions, short, medium, and long-term, you could implement. Every year we run a voluntary contest with our platinum clients and their firms. If their recruiters hit $300,000 billings, they earn a trip for two paid for by the firm. The ticket for the +1 is essential because they motivate your recruiters all year to hit this goal. Last year in Cancun, we had over a hundred people at our President’s Club meeting. It’s likely closer to a hundred fifty this year in Punta Cana. 

Alternatively, or in addition, you can set up smaller reward trips like 60-90 day sprints based on securing job orders and first-time interviews. Then have a three or four-day weekend getaway to a resort that’s not a plane trip but a two to three-hour drive. It becomes a company culture-building, team-building environment when everyone is working toward this goal. 

P.S. Whenever you’re ready… here are 4 ways I can help you grow your recruitment business:

1. Grab a free copy of my Retainer Blueprint

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2. Join the Recruiter Think Tank and connect with firm owners who are scaling too. It’s our Facebook community where smart recruiters learn to make more money and get more freedom. 

3. Join me at our next event

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4. Work with me and my team privately

And if you ever want to get some 1:1 help, we can jump on the phone for a quick call, and brainstorm how to get you more leads, more placements, and more time.

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