Is Cold Calling Dead?

QUESTION: I am curious what people are doing. Is cold calling dead? I am old school. This is the way I have earned my business for years, but it seems almost impossible to get through to people these days.  – Pam, Montgomery, AL ANSWER: This is one of the topics...

How to Respond to Negative Responses to MPC Emails

QUESTION: How would you respond to the response received to my MPC marketing emails? Here is an actual response: Dear Vick, Thanks but no need at this moment in time. ANSWER: Happy to share an effective response. First, I would like to remind you that I do not count...

Benefits of Outsourcing Research to an Offshore Vendor

QUESTION: I spend a great deal of time sourcing my candidates. If I can relieve the burden at a reasonable price, this makes sense to me. I have heard you talk about having sourcing done by off shore vendors in India or the Philippines. Do you have any that you would...