Jan 31, 2024 | Marketing for Recruiters
Question: I do a lot of MPC business development calls. I am struggling with what to say to (1) a former client I have not talked with in a while and really don’t have a strong MPC and (2) what to say with no MPC to a brand-new client. -Sharon The Power of Email...
Oct 30, 2023 | Marketing for Recruiters, Working with Candidates
This is from Tim. Thoughts and recommendations on the 7 times of contacting a candidate? Any particular order or frequency? The Art of Recruiting: A Powerful Voicemail to Get Candidates on the Phone Great question. Again, my whole goal is to get...
Sep 6, 2023 | Marketing for Recruiters, Recruiting Research, Working with Candidates
The advent of internet research has made recruiters lazy in asking for referrals. When I was on a desk, back in the old days, we did not have access to a human being that could put together the personal email address, cell phone number, name, and title of clients and...
Aug 31, 2023 | Marketing for Recruiters, Metrics for Running a Successful Recruiting Firm
This is from my old friend, Bob, who is in Florida now, formerly Long Island. A lot of clients are hesitant to add headcount. A lot of clients have internal recruiters, etc. Recruiting is an Ever-Changing Landscape Many clients have internal recruiters, which we have...
Aug 2, 2023 | Marketing for Recruiters, Metrics for Running a Successful Recruiting Firm
QUESTION: “Mike, I have been in the business 22 years. Each progressing year I see it is harder to get a hold of people on the phone. How can I improve my hit ratio?” – Rich, Boston I hate to tell you this, Rich, but we have done studies...
Jun 27, 2023 | Marketing for Recruiters
QUESTION: I want to start on content marketing, and I am keen to use new ways to establish myself as an expert in my field of recruitment. I am not sure how to get started. Can you give me a bit of a roadmap, steps 1, 2, 3, 4, etc. in regards to how to get something...
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