Dec 1, 2020 | Marketing for Recruiters
QUESTION: Mike, what is working right now in getting new clients? – Susan, Charlotte, NC ANSWER: Great question. The old stuff is still working, such as MPC email marketing and flip marketing, but one really great technique is one I learned from a friend of...
Sep 15, 2020 | Growing Recruiting Revenue, Marketing for Recruiters
QUESTION: Getting new clients is a challenge for me, but it never used to be. Could it be because there are too many recruiters? – Debbie ANSWER: I started in 1989. There were lousy clients in every decade I have been in this business. Therefore, I...
Aug 25, 2020 | Marketing for Recruiters
QUESTION: Mike, what are your thoughts on recruiting websites? Do I really even need a website? ANSWER: Great question! The short answer to your question is YES! The reality is your website is your digital business card. It is what gives your recruiting practice...
Aug 4, 2020 | Marketing for Recruiters, Training Recruiters
QUESTION: How many hours a week or day do you suggest a full desk recruiter should spend on marketing calls – someone that is very experienced and also for someone that is starting to market after only working on the candidate side? – Penny, Omaha, NE...
Jul 14, 2020 | Marketing for Recruiters, Training Recruiters
QUESTION: Hi Mike, I heard you talk about using a marketing coordinator to get job order leads for a senior team member. In this case, it would be me as the owner of the company. How do you compensate them? If they find an opening that turns into a client, do they get...
May 12, 2020 | Marketing for Recruiters
QUESTION: What is the best marketing email you can help me with to generate interest to have a potential new client move forward? – Debbie, West Palm Beach, FL ANSWER: Nothing you are going to say in an email about your wonderful capability, the six gold...
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